What is your motivation in life? In your career? In your business?
My motivation is to transform myself by helping others. To inspire. I don't know why.
You look at your budget and think: I'm out of here, I need the money!
Now, fast forward 5 years, 10 years. Ask yourself: "What have I done?" Have you achieved something? Have you helped others? Have you inspired someone?
The only way you can do any of that is with a struggle. The struggle becomes real when you say: I'm not going to do this for the money, I'm not going to do this cheap. I will not let the client take away a strategic opportunity whereby I can help them. Help them to think bigger. I will push them to think about what we can accomplish and for them to fund it at a higher level. I want to help others by not just giving them what they think they need, I want to help others by giving them something they never realised they needed. I will step up to be the professional I want to be.
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